“As a nonprofit, it’s really difficult for us to staff two weekends in a row of activities,” said Craig Bowers, chief marketing and external affairs officer of APLA Health, a healthcare organization. “We’ve completely shifted the way West Hollywood and actually made it our own for the first time.”īut not everyone agreed the two were better off alone. “As far as I’m concerned there’s no competitiveness,” said West Hollywood Mayor Pro Tempore Sepi Shyne, who helped spearhead the city’s independent Pride effort. But Sunday will be the first time it has marched outside the city of West Hollywood in more than 40 years.Īs for the organization’s erstwhile partner, West Hollywood was still glowing from its own Pride celebration - WeHo Pride - two miles away and seven days earlier. L.A.’s first Pride parade was held in Hollywood in 1970. “We’ve been seeing this as a return to our roots.” “We’re really excited to be back in Hollywood,” said Gerald Garth, vice president for community programs and initiatives at LA Pride, “the original, official Pride parade of L.A.” and the first permitted Pride march in the world. JA previous version of this story misidentified the organization Craig Bowers works for.
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